Highlights:

  • 13 years of professional experience

  • 10 years of agency experience

  • 7 years of creative and marketing strategy leadership

Get to know Kevin Associate Creative Director. Senior Copywriter. Creative Strategist. Marketing Strategist. Digital Marketing and Social Media Specialist. Theater Kid. Disgruntled Sports Fan. Native New Yorker. “Big Idea” Generator.

After graduating from CUNY Baruch College and CUNY’s Macaulay Honors College with a B.B.A. in Marketing Management and a specialization in Music Business, I held several temporary positions in a ramblin’ man variety of industries, including a boutique music PR firm, a television production company, the launch of a comic book and nerdy entertainment website, and even managing street sales for Ripley’s Believe it or Not! in Times Square.

My career trajectory really took hold when my love for theater brought me to Situation Interactive, an award-winning, full-service marketing agency serving Broadway, arts and culture institutions, and other live entertainment brands. There, my clients included a long run of Broadway shows but also HBO (Game of Thrones), HISTORY Channel (Vikings, @HistoryTV social media strategy), the Empire State Building, One World Observatory, the New Jersey Devils, Trolls the Experience, the New York International Auto Show, and many more. I grew from a social media and website content manager to a copywriter and then creative strategist, crafting marketing and creative strategy and directing all creative production for my clients.

In 2021, Situation launched a new agency specializing in non-profit and higher education clients called Town Hall. I was asked to join this team as Associate Creative Director, reporting to our Managing Partner overseeing all Strategy and Creative. In three years at Town Hall, I led projects for clients like the Girl Scouts of the USA, PBS, the Anti-Defamation League, Meals on Wheels America, No Kid Hungry, and Harvard Online, helping this new agency to build and maintain important client relationships.

I am currently open to full-time and freelance opportunities. Please contact me anytime.

More to KNow

    • Creative Direction, Leadership, and Mentorship

    • Creative Concept and Campaign Development

    • Copywriting

    • Creative Strategy

    • Digital Marketing Strategy

    • Organic and Paid Social Media Strategy

    • Reporting & Data-Driven Insights

    • Content Production

    • Brand Strategy

    • Video Scripts and Produciton

    • Email Content and Strategy

    • Website Development

    • Broadway

    • Television (Production and Marketing)

    • Live Events and Attractions

    • Music

    • Sports

    • Non-Profit

    • Higher Education

Slices of Life

Get to know Kevin through a few of his favorite snapshots.

Kevin is a… Dad and Husband, Bar Basement-Quality Rockstar, Sandlot-Quality Catcher, Writer and Composer of Interactive Children’s Musicals, and Off, Off, Off-Broadway Actor.